Organise Your Assets

Chapter 4

Future Proof Yourself & Your Business

All the scattered information, the poor data habits, the details you've been avoiding, they end here. Artists often hire managers to avoid this work. Not because they lack capability, but because it requires a different mindset. The solution isn't hiring someone else to think for you. The solution is building systems that make the administrative burden trivial.

Building your own Musician OS isn't just about organisation, it's about independence and continuity. One of the reasons why I advocate for building a Musician OS is that artists may cycle through several managers before finding the perfect match, and each manager brings their own systems, preferences, and tools. When these relationships end, their systems leave with them, taking valuable contacts, workflow processes, and organisational infrastructure.

Musician OS fundamentally reverses this dynamic. Instead of adapting to your manager's system, you invite them into yours, a framework purposefully designed around your specific needs and workflow. This approach offers several strategic advantages:

  • Operational Continuity: If a management relationship ends, you maintain uninterrupted momentum without scrambling to rebuild systems from scratch
  • Professional Credibility: Being highly organized from day one positions you as a serious professional and saves your team valuable onboarding time
  • Asset Protection: Your contacts, processes, and organisational knowledge remain intact regardless of team changes
  • Controlled Access: Notion's premium features allow for permission-based access, giving team members exactly the level of visibility they need

Remember that your operational infrastructure, how you track, manage and grow your music business, is an idiosyncratic process that should remain under your control, allowing you to develop and refine it with time.