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On The Record

Our creativity is an essential force that has enabled us to revolutionise the arts, technology and society. But can anyone use it as a tool to create exceptional music and a mass movement around it? This book will share the secrets to accelerate your output, why it’s an essential pursuit and the tools you need to harness it.

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Preamble
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Introduction
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Why Invest In Creativity
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What is Creativity?
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Fear, Failure & Resistance
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Optimise Your Environment
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No Input, No Output
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Fail Fast to Accelerate Growth
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Curiosity & Risk-taking
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Exchange Ideas & Insight
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Preparing Your Workflow
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Record. Everything!
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Learn Your Tools
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The Different Stages of Creation
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Collaboration
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Hacks to Generate Ideas
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Showing Up Is The Hardest Part
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Referencing
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Less Is Always More
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Combining Novel Ideas
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Sampling To Evoke Character
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The Creator & The Editor
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Defining Success
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Quality, Not Quantity
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The Content Machine
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Create A Mass Movement

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